A rebrand of Dulce Mexico for the US market.
Mexican candy limits its market penetration with an off-putting palette and presentation. Inspired by molecular gastronomy I deconstructed the essential flavors culturally connected to Mexico and remix them to create a unique experience.
DSTL is an experience driven transportation system that challenges perceptions and stigmas of current products on the market through engaging the rider in what really matters: having fun.
Projected Storytelling Experience
An interactive projection and app system that fosters a child's reading, comprehension, creativity, and growth.
Die cut and laminated pieces of OLED allow for flat packable lights to be folded out and attached to a universal power clip, giving off high efficiency localised average lighting. The patterns are created to provide contrast reduction, in response to eyestrain caused by backlit displays. The manufacturing process is utilized to cut down on shelf space in the satellite stores and distribution centers, while providing the consumer with flexibility in their lighting applications.
Everyone has a different voice. A choir embraces this to provide a harmony not possible with one person. Choir is a flexible modular speaker set designed to address the lack of scalability and contextual use of existing speaker systems.
Some habits formed from eating on the go are hard to break. Eating fast, on the go, and at a desk are not only diminishing a potentially engaging experience but are health risks as well. Inspired by the unique growth patterns of nature, each handle offers a different tactile experience, making the user pause and reflect to connect them with the moment.
Inspired by a chocolate bar the brush is able to break apart into smaller components to separate out cleaning tasks and accommodate multiple uses. A graduated density bristle pattern cast out of medical grade anti microbial silicone provides the user situational flexibility. Visual cues of the bristle density layout are hinted at on the top surface of the brush, providing grip when working wet.
Art Center Souvenir
Sense memory can take us back to a specific moment in space. People collect sand, stones, and other personalized objects to take them back to a specific memory space.
Through sound the souvenir allows experiences to be relived.
Trees are storytellers; they record time, the environment, and their relationship to each other. These bracelets commemorate the over 200 trees lost during the great windstorm of 11’ and will be auctioned at the exhibit Forces of Nature to benefit the tree fund.
Popsicle is synonymous with childhood. Pool parties, hot summer days, slip-n-slides. Slowly over time their brand has weakened, the hero archetypes I created emulate distinctive caricatures of roleplay that children engage in.
Initially unassuming, Imbalance creates a destabilized experience, an incisive moment of unexpected clarity. Taking cues from a analog doctor’s scale, the light only turns on when the counterbalance is positioned correctly.